Sony Ericsson K770 Phone Cum Digital Camera!

Thursday, August 16, 2007: Sony Ericsson has launched K770 Cyber-shot -- a digital camera, a photo album and a phone all-in-one. At 14.5mm slim and finished in Truffle Brown, K770 can take pictures which can be printed up to A4 size. The camera can also be used for video and comes with a powerful photo light for indoor photo-taking and filming.
Speaking on the launch, Helene Barnekow, head, central marketing, Sony Ericsson, said, "If you like the idea of having a snapshot camera on your phone and want shots that look good in your family album, then K770 is perfect. The real beauty of K770 is that you can let your friends and family share your experiences. Once you’ve captured the moment, it’s easy to print the picture or upload it immediately to your personal on-line gallery."

Once in camera mode, the 1.9" screen becomes the viewfinder, the Cyber-shot based menu becomes visible and you’ll also see eight lit icons appear across the phones keypad. These serve as 1-click shortcuts to each of the camera’s key functions, such as picture size and photo light. If you want a spontaneous snapshot and the light conditions are poor, simply select Photo fix for PC-free photo editing on your phone.

The K770 phone features 3.2 megapixel camera with auto focus, supports Memory Stick Micro (M2) and comes with a 256 MB memory card where one can store up to 200 photos. With in-built media player, the phone has FM radio with RDS. The Stereo Bluetooth Headset HBH-DS200 can be auto-paired with K770 and offers up to 6 hours of talktime or music listening time.

K770 is a GSM/GPRS 900/1800/1900 and UMTS 2100 phone that will be available in selected markets from autumn 2007.